Doing Surveys Online
- Vera Toepoel - Utrecht University, Netherlands
This book helps students and researchers in identifying possible strategies to make the best use of online surveys, providing pro’s and con’s, and do’s and don’ts for each strategy. It also explores the latest opportunities and developments that have arisen in the field of online surveys, including using social networks, and provides expert guidance and examples of best practice throughout.
Suitable for those starting a research project or conducting a survey in a professional capacity, this book is the ideal go-to reference for anyone using internet surveys, be it a beginner or a more experienced survey researcher.
There is a lot of useful information and provides a general background. /useful for those starting out.
I'm adopting this important resource as a recommended material for case studies in digital enterprise architecture.
Good practical examples
It will be a very useful reference book for both undergraduate and postgraduate students. The book has a clear and well-designed structure with appropriate examples and evidence from educational research.
I'm adopting this important resource as a supplemental material for online surveys about or research in digital enterprise architecture.