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'This small book is quite an achievement. If you are interested in critically examining cross-cultural management studies, with expert guidance from a key scholar in this area, you will find Professor Mahadevan’s very readable book indispensable. It is rare to find a book that can appeal to student, experienced academic and international manager. This accessible book has achieved that.’
The book manages to get across a critical cross-cultural perspective in a useful, relevant and not overcomplicated way that conveys current knowledge to a wide readership...not just critical scholars [but] anyone doing management in today’s diverse and global environments. In this respect the book works well, and I really wish I had written it. But I don’t think I could have written it as well as Jasmin Mahadevan.