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The SAGE Handbook of Political Communication provides a much needed wide-ranging selection of articles edited by two renowned researchers in the field, Holli Semetko and Maggie Scammell, and an ace group of contributors. I was particularly impressed with the global 'feel' of the handbook, which provides insights into the field from among other areas, the emerging economic and political powerhouses of China, India, Russia, and Latin America. This book is a tour de force - a must-read for students, researchers and practitioners of political communicationDr. Paul Baines