The author overviews the job satisfaction literature, including a redefinition of job satisfaction. In addition, he examines: the various means by which attitudes have been measured; attitude formation and change; and the resistance of attitudes to change efforts. Groups whose attitudes are organizationally relevant, for example, customers, are examined in order to illustrate how organizations affect the attitudes of people beyond their boundaries and to determine how organizations can influence salient attitudes in their environments. The concluding chapter offers a view of the future and ideas for future research.
|Much Ado about Something|
|A Little of This, A Little of That|
|Negative Racial Attitudes as an Exemplar|
|An Attitudinal Perspective|