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Australasian Marketing Journal

Australasian Marketing Journal

Published in Association with Australian and New Zealand Marketing Academy

Editor
Liem Ngo University of New South Wales, Australia

Other Titles in:
Marketing (General)

eISSN: 18393349 | ISSN: 14413582 | Current volume: 32 | Current issue: 3 Frequency: Quarterly
The Australasian Marketing Journal is the official journal of the Australian and New Zealand Marketing Academy (ANZMAC). It is an academic, international peer-reviewed journal for the dissemination of leading studies in marketing, for researchers, students, educators, scholars, and practitioners.
  • Rapid but rigorous peer review, and quick decision
  • Indexed in the Emerging Sources Citation Index, Scopus and PsycINFO
  • This journal is a member of the Committee on Publication Ethics (COPE).

The Australasian Marketing Journal (AMJ) is the official journal of the Australian and New Zealand Marketing Academy (ANZMAC). It is an academic journal for the dissemination of leading studies in marketing, for researchers, students, educators, scholars, and practitioners. The objective of the AMJ is to publish articles that enrich and contribute to the advancement of the discipline and the practice of marketing. Therefore, manuscripts accepted for publication will be theoretically sound, offer significant research findings and insights, and suggest meaningful implications and recommendations. Articles reporting original empirical research should include defensible methodology and findings consistent with rigorous academic standards. All articles will be subject to a double-blind review process. This journal is a member of the Committee on Publication Ethics (COPE).

Editor-in-Chief
Liem Viet Ngo University of New South Wales, Australia
Co-Editor
Gavin Northey Griffith University, Australia
Associate Editor - Consumer behaviour and service research
Eugene Chan Toronto Metropolitan University, Canada
Jungkeun Kim Auckland University of Technology, New Zealand
Felix Septianto The University of Queensland, Australia
Associate Editor – Advertising, branding and brand management
Rebecca Dolan The University of Adelaide, Australia
Gary Gregory University of New South Wales, Australia
Associate Editor – Digital marketing and social media
Lara Stocchi University of South Australia, Australia
Songting Dong University of New South Wales, Australia
Patrick van Esch Kennesaw State University, USA
Associate Editor – Marketing strategy, entrepreneurship, and innovation
Park Thaichon University of Southern Queensland, Australia
Sanjit Roy Edith Cowan University, Australia
Sharon Purchase The University of Western Australia, Australia
Fang Flora Gu Hong Kong Polytechnic University, Hong Kong
Associate Editor – Sustainable marketing and responsible consumption
Joya Kemper University of Canterbury, New Zealand
Associate Editor – Methods and qualitative research
Michael Mehmet University of Wollongong, Australia
Varsha Jain MICA, India
Kenneth F. Hyde Auckland University of Technology, New Zealand
Jun Hwa (Jacky) Cheah University of East Anglia, UK
Associate Editor – AMJ Outreach, engagement, and sponsorship
Michael Mehmet University of Wollongong, Australia
Lara Stocchi University of South Australia, Australia
Editorial Advisory Board
Richard P. Bagozzi University of Michigan, USA
Roderick Brodie The University of Auckland, New Zealand
Namwoon Kim University of Technology Sydney, Australia
Michael Kleinaltenkamp Free University of Berlin, Germany
Simon Knox Cranfield School of Management, UK
A. Parasuraman University of Miami, United States
Ashish Sinha University of Technology Sydney, Australia
Geoff Soutar University of Western Australia, Australia
Arch G. Woodside Boston College, United States
Rui (Juliet) Zhu Cheung Kong Graduate School of Business, China
Editorial Review Board
Robert Aitken University of Otago, New Zealand
Frank Alpert University of Queensland, Australia
Zac Anesbury Ehrenberg Bass Institute, University of South Australia, Australia
Paul Ballantine University of Canterbury, New Zealand
Chris Baumann Macquarie University, Australia
Simon Bell University of Melbourne, Australia
Liliana Bove University of Melbourne, Australia
Linda Brennan RMIT, Australia
Rod Brodie University of Auckland, New Zealand
Sandy Bulmer Massey University, New Zealand
Jack Cadeaux UNSW Sydney, Australia
Riza Casidy Macquarie University, Australia
Ning Chen University of Canterbury, New Zealand
Sylvie Chetty University of Otago, New Zealand
Rafi Chowdhury Bond University, Australia
David Corkindale University of South Australia, Australia
Yuanyuan (Gina) Cui Clemson University, USA
Steve D'Alessandro Macquarie University, Australia
Peter Danehar Monash University, Australia
Tracey Danehar Monash University, Australia
Hélène de Burgh-Woodman University of Technology Sydney, Australia
Rebecca Dolan University of Adelaide, Australia
Abhishek Dwivendi Charles Sturt University, Australia
Mike Ewing Monash University, Australia
Ahmed Ferdous Deakin University, Australia
Teresa Fernandes University of Porto, Portugal
Karen Fernandez University of Auckland, New Zealand
Caitlin Ferreira University of Cape Town, South Afica
Drew Franklin Auckland University of Technology, New Zealand
Nima Heirati University of Surrey, UK
Halimin Herjanto Marist College, New York, USA
Janet Hoek Otago University, New Zealand
Linda Hollebeek Sunway University, Malaysia
Yimin Huang Macquarie University, Australia
Denise Jarratt Western Sydney University, Australia
Charles Jebarajakirthy Griffith University, Australia
Veronica Jiang UNSW Sydney, Australia
Lester Johnson Swinburne University of Technology, Australia
Ujwal Kayande University of Melbourne, Australia
Hean Tat Keh Monash University, Australia
Joya Kemper University of Canterbury, New Zealand
Scott Koslow Macquarie University, Australia
Hau Le HCMC University of Technology, Vietnam
Christina Kwai Choi Lee Federation University, Australia
Adam Lindgreen Copenhagen Business School, Denmark
I-Ling Ling National Chiayi University
Vicki Little RMIT University, Vietnam
Fang Liu University of Western Australia, Australia
Vinh Lu Australian National University, Australia
Ngoc Luu University of Sussex, UK
Ashish Malik Queen's University of Belfast, UK
Graham Massey University of Technology Sydney, Australia
Janet McColl-Kennedy University of Queensland, Australia
Valentyna Melnyk UNSW Sydney, Australia
Srabanti Mukherjee Indian Institute of Technology Kharagpur, India
Sharon Ng Sok Ling Nanyang Technological University, Singapore
Doan T. Nguyen Swinburne University of Technology, Australia
Mai Nguyen Griffith University, Australia
Nguyen Nguyen University of Economics, HCMC, Vietnam
Aron O'Cass Macquarie University, Australia
Harmen Oppewal Monash University, Australia
Neeraj Pandey Indian Institute of Management Mumbai
Ravi Pappu University of Queensland, Australia
Paul Patterson UNSW Sydney, Australia
Hugh Pattinson Western Sydney University, Australia
Rico Piehler Macquarie University, Australia
Michael Polonsky Deakin University, Australia
Pascale Quester Adelaide University, Australia
John Roberts UNSW Sydney, Australia
Jeandri Robertson Luleå University of Technology, Sweden
John Rossiter Wollongong University, Australia
Rebekah Russell-Bennett Queensland University of Technology, Australia
Sandeep Salunke Queensland University of Technology, Australia
Anne-Marie Sassenberg University of Southern Queensland, Australia
Yuri Seo University of Auckland, New Zealand
Felix Septianto University of Auckland, New Zealand
Byron Sharp University of South Australia, Australia
Vida Siahtiri Macquarie University, Australia
Young-seok Son Hallym University, South Korea
Geoff Soutar University of Western Australia, Australia
Gillian Sullivan-Mort La Trobe University, Australia
Billy Sung Curtin University, Australia
Jiraporn Surachartkumtonkun Griffith University, Australia
Jill Sweeney University of Western Australia, Australia
Park Thaichon University of Southern Queensland, Australia
Mark Uncles UNSW Sydney, Australia
Patrick van Esch Western Sydney University, Australia
Harald van Heerde UNSW Sydney, Australia
Steve Vargo University of Hawaii, USA
Ekant Veer University of Canterbury, New Zealand
Ranjit Voola Sydney University, Australia
Haizhong Wang Sun Yat-sen University, China
Leah Watkins University of Otago, New Zealand
Jay Weerawardena Unversity of Queensland, Australia
Dean Wilkie University of Adelaide, Australia
Ian Wilkinson University of Sydney, Australia
Hume Winzar Macquarie University, Australia
Jochen Wirtz National University of Singapore, Singapore
Malcolm Wright Massey University, New Zealand
Sheau-Fen Yap Auckland University of Technology, New Zealand
Louise Young University of Western Sydney, Australia
Chun Zhang University of Vermont, USA
  • Clarivate Analytics: Emerging Sources Citation Index (ESCI)
  • PsycINFO
  • Scopus
  • Manuscript submission guidelines can be accessed on Sage Journals.

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