How to Work with the Media

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James Alan Fox - Northeastern University, USA
Jack Levin - Northeastern University, USA

Volume: 2

Series:
Survival Skills for Scholars

Other Titles in:
Journalism

September 1993 | 98 pages | SAGE Publications, Inc

This useful guide explains the workings of the press and other media, and gives concrete, practical advice on how to work with them effectively. The authors provide examples of all likely media situations and offer clear directions for handling them, showing academics how to use the media rather than be used by them.

Deciding to Go Public

Getting Started

The News

Talk Shows and Feature Programs

Print Media

Op-Ed Columns

Reasonable Expectations

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