I See What You Mean
Persuasive Business Communication
- D. Joel Whalen - DePaul University, USA
Other Titles in:
Organizational Communication
Organizational Communication
January 1996 | 280 pages | SAGE Publications, Inc
Practical and innovative, this book will assist students in developing their skills in effective, influential business communication. It is replete with research-based examples, tips and exercises and covers topics such as: customizing messages to different audiences; dealing with angry employers and customers; managing speech anxiety and stage fright; increasing credibility; and creating high-impact presentations.
The Central Leverage Points of Effective Communication
Effective Communication
The Search for Meaning
When You're Afraid to Communicate
Managing Speech Anxiety
First, People Must Believe You
Oral Communication
Strategies for Developing Messages
Strategies for Formatting Presentations
Message Delivery
Visual Tools for Presentation
Writing Memos with High Communication Factor
Writing Reports with High Communication Factor
Writing with High Communication Factor
Becoming the Great Communicator
A Message to DePaul Kellstadt Graduate School of Business Students