Mapping Out Strategic Success
- Fran Ackermann - University of Strathclyde, UK
- Colin Eden - University of Strathclyde, UK
Strategic Management & Business Policy (General)
Karl E. Weick, Rensis Likert Distinguished University Professor of Organizational Behavior and Psychology, University of Michigan
'This book is at the very cutting edge of strategic management theory and yet also of immense practical use. It is truly a rare and stunning achievement' -
John M Bryson, McKnight Presidential Professor of Planning and Public Affairs, Hubert H. Humphrey Institute of Public Affairs, University of Minnesota
'Using this book enabled me to facilitate a multicultural team of seven managers so that they very quickly got to grips with the challenges and opportunities facing the organization and developed a realistic workable strategy, whilst at the same time building a real sense of team cohesion and the feeling that individuals had been listened to' -
Alison Devine, Director, British Council, Taipai
This lucid and highly-accessible text addresses the challenges of how to build a robust and implementable strategy. Strategy making is seen as something relevant to managers of departments, divisions, SME's, as well as the top management teams of public and for-profit organizations.
Four key routes to creating a strategy are discussed. These routes, when taken together, provide a powerful means for agreeing a negotiated strategy, and comprise: strategic issue management, agreeing organizational purpose, competitiveness from the exploitation and protection of distinctiveness, and the strategic management of stakeholders. The designs have been used extensively, in a wide range of countries, by management teams in all types of organisations.
Good course material.
I didn't feel that the book was suitable for undergraduate introduction to strategic management
Rather than an introductory textbook, this is more a monograph on a specific approach to strategy formulation, particularly appropriate when trying to create a shared strategy amongst diverse stakeholders.
Good insightful applications
Excellent guide to strategy but probably more useful for postgraduate rather than undergraduate students.
challenging but the closest to the reality of strategy making in the real world.
A good, straightforward text.
The topics covered in the book overlap many of the topics covered in our main book.
I work with a number of Strategic Management Teams delivering customised programmes at undergraduate and post-graduate levels. This text is a welcome, fresh approach to what has become an area over-populated with inadequate research.
Sample Materials & Chapters
Introduction to Making Strategy
Strategy as the Prioritisation and Management of Key Issues
Strategy as Purpose: Agreeing Goals and Aspirations for the Organisation
Strategy as Competitive Advantage
Strategy as Stakeholder Management
Scripts for the Issue Management Forum
Scripts for the Strategy as Purpose Forum
Scripts for the Strategy as Competitive Advantage Forum
Scripts for the Strategy as Stakeholder Management Forum
Downloading Decision Explorer, and Quick Guide to its Use