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Managing Innovation and Change
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Managing Innovation and Change
People, Technology and Strategy



November 1995 | 288 pages | SAGE Publications Ltd
Written specifically to meet the needs of students, this engaging book interweaves a fascinating case story with more general analysis to offer an ideal introduction to the processes and issues of managing organizational innovation and change.

The story covers 10 years in the development of a major strategic initiative by Pirelli General - the creation and operation of an automated `factory of the future'. Each chapter advances the story through a particular theme introduced by concise overviews of the main theories, concepts and debates in the literature, and concludes with questions for discussion. Key topics covered are: strategy and structure - the competitive environment, strategic decision-making, roles, relationships and tensions in a complex multinational; human resource management and industrial relations - greenfield versus `brownfield' siting, flexibility, multi-skilling, single-union agreement, developing and implementing new HRM strategy; technological innovation - designing and implementing computer-integrated manufacturing (CIM), the challenges and problems of total automation; total quality management - introducing a culture of continuous improvement; and managing strategic innovation - continuity and change, leadership and culture, ideals and realities, learning in organizations.

 
Initiating Strategic Innovation
 
Justifying Strategic Innovation
 
Siting an Experimental Plant
 
Choosing the New Technology
 
The Retreat from Full Automation
 
Designing a New Human Resource Strategy
 
The Retreat from Full Flexibility
 
Designing and Operating a Single-Union Agreement
 
Managing Quality and Continuous Improvement
 
Leadership in Context
 
A Happy Ending?
 
Conclusion
Learning from the Management of Strategic Innovation

 
Stanley Crooks
Postscript
The Aberdare Building Wire Project: A Personal View

 

Part of several chapters are related to some of the key topics in the BSc course.

Dr Alfonso Avila-Merino
Norwich Business School, University of East Anglia
September 4, 2012

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ISBN: 9780803989450
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