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Texts and Contexts

First Edition

June 2005 | 208 pages | SAGE Publications Ltd
`This book provides an accessible introduction to the meaning-making practices of multimedia. It will help students by providing them with a framework with which to analyse texts and provides some useful suggestions for further investigation of the topic' - Learning, Media and Technology

This book provides an accessible and much needed introduction to the diversity of multimedia appearing and proliferating in our society.

The phenomenal growth of multimedia has given rise to debates on the role of technology, the skills required for their production and use, and the ethics and politics involved in these new embodied interactions.

Anne Cranny-Francis develops a clear framework for those seeking to understand the complex world of multimedia and its impact on everyday life.

Sound Analysis


In the book titled 'Multimedia' author Anne Cranny-Francis offers a deep framework of understanding multimedia. However, the level of theoretical understanding of my Multimedia Technology students is not perhaps ideal in this case as they pursue a more hands-on education at our University of Applied Sciences. This book could be a fantastic supplement to students who work on their thesis and are seeking for more in depth information on the topic. It is a valuable resource for me as an educator and I will definitely read it and refer to it in my lectures!

Mrs Chryssa Skodra
Business Administration , Kauno Kolegija University of Applied Sciences
October 25, 2015

I found this a rather academic text for undergrads on the course I run but excellant for theoretical knowledge

Mr Helen Matthews
School of Nursing, Midwifery and Healthcare, University of West London
May 22, 2014

Sample Materials & Chapters

Pdf file of chapter 2

Pdf file of chapter 1

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ISBN: 9780761949954
ISBN: 9780761949947

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