If you have not reset your password since 2017, please use the 'forgot password' link below to reset your password and access your SAGE online account.
“Nistha’s first-person stories make vivid the effervescence that characterizes entrepreneurship in modern India – the twists and turns, the ups and downs, the creativity and sheer exhilaration. Read and enjoy!”
“Entrepreneurs rarely open up as candidly as Nistha has gotten them to. Kudos to her“
“Indian startup ecosystem needs relatable inspiration and this book brings that. While it is fascinating to read about Jobs, Musk, Gates, and Zuckerberg, our entrepreneurs can learn more from home-grown entrepreneurs whose challenges and approaches are much relevant to our business models. I was especially fascinated to read the story of Girish Mathrubootham.”
“This is a “must read” for all entrepreneurs. Nistha has truly captured an authentic perspective of what it takes to build companies in India!“
A fascinating peep into the struggles and successes of varied start-ups that lucidly brings out the diversity of experiences and provides a nuanced introduction to entrepreneurial processes.
I worked with Nistha for several years—she has a tremendous intellect and a fearless entrepreneurial spirit. This will be a fun read!
The Indian flavour of entrepreneurship is as creative, vibrant and colourful as the country itself. Part textbook and part tour guide, No Shortcuts captures that flavour in a way that delivers both generalizable lessons and insights into the unique character of Indian entrepreneurs in their environment.
Entrepreneurship can be a lonely journey, and while every entrepreneur learns valuable lessons each day, not everyone’s story comes out to inspire others. These stories are important for all aspiring entrepreneurs in the journey. Nistha has done a great job there. A must-read!
“A top shelf book for any Indian entrepreneur and dreamer…”