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‘A good reference book on digital/digital transformation journey, it covers the basics of digital, digital transformation, the associated technologies and success factors. While the journeys for different organizations could be different based on the business and organizational context, the steps outlined in the book can be a good reference for those looking to start their digital journey.’
‘Lucid style with flowing conversations, making it incredibly simple to understand key technical concepts.’
‘A complete digital guidebook, with an excellent narrative and a storytelling style that will have you hooked from the first page itself.’
‘The authors use a gripping storytelling style to demystify digital strategy and execution for readers. The rich experience of the authors comes through in the nonchalance with which they simplify the complex subject of successful digital transformation.’
‘This is an excellent showcase of digital transformation at work. The authors have articulated very well the entire gamut of digital journey, starting with the basics and navigating through successful recipes around complex execution with winning ideas. I find this book full of practical insights coming from the greats, hence a must read for all leaders embarking on a digital transformation journey.’
‘While reading it, I connected with the vocabulary and the thoughts instantaneously...thereby experiencing the power of storytelling. The narration style not only makes it enjoyable to read through, but also it provides answers to why, what, how and who of Digital construct. I will only say to the readers...enjoy & apply!’