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Chef Arindam gives us the perfect recipe of analysis, anticipation and acumen peppered with a dash of hard-talking honesty. Bon Appétit.
Professor Banerjee has written a brilliant tour de force on management education, making the case for teaching rigorous approaches to business management and debunking the notion that it is merely placement mechanism to serve companies.
Why some organizations fail but some succeed? Why some fail to sustain their success story but some others could? These questions are as intriguing as why some nations are rich and some are poor. Scores of books are written on this topic but most are anecdotal in nature. In this delightfully readable book, Banerjee develops a convincing thesis with verve, grounded in scientific management principles and generalizable across contexts.
This book will help you at any stage of life that you are in: as a student, it will help answer your fledgling questions; as a sceptic, ‘been there, done that’, it will let you think, re-think and hopefully, re-visit your ideas.
This is an ideal book that works as a compendium of practical management gyan (experience) written with strong theoretical underpinning. To the casual reader, this book may look impressive because of sheer variety of topics it covers, but to the practitioners of management the book provides depth of detail and creates an integrated view of decision-making process of organizations.
[The book] truly captures the spirit of contemporary times while folding essential management tools in a very crisp manner that can be consumed in a small time...a practical desk keep for every manager, student and educator to glance through the basic principles of success in management in a few minutes...the format of the book in the form of a recipe is very reader friendly for ready consumption, lucidly written with illustrations that are well explained, detailed and practical.