Smartonomics
Simple, Powerful Macroeconomic Tools for Success in an Uncertain World
- Shlomo Maital - Senior Research Fellow, S. Neaman Institute for Advanced Studies in Science & Technology, Haifa, Israel
- D. V. R. Seshadri - Clinical Full Professor of Business, Indian School of Business, Hyderabad
Smartonomics provides global managers with a simple, powerful set of macroeconomic tools, many of which have been until now rather opaque for non-economists, that empower them to think independently, swim against the tide (when warranted), and at times enter markets when everyone else is abandoning them. It will provide managers a holistic picture of the global marketplace and the systemic risks it conceals.
Throughout this book, readers will find numerous case studies, illustrating how smart managers transform risk into opportunity, as well as numerous action learning exercises, to help readers test whether they understand the eight tools well enough to employ them and through them achieve important insights.
Smartonomics prepares a manager who wants to succeed in this globalized world. It is a must-read book.
Economics isn't everyone's cup of tea. But Smartonomics should certainly be. This book is a must read to understand how organizations can navigate their way in the uncertain times that we are all besieged by.
“Smartonomics prepares a manager who wants to succeed in this globalized world. It is a must-read book.”
The authors of the book have successfully met their objective of narrating the usefulness of macroeconomic tools for managerial decision making in a simple and powerful manner. The book not only provides enough food for thought for managers for making informative decisions but also comes with a handy reckon for students and professionals with Economics background in an entertaining and informative way. It is a must read for aspiring business management and Macroeconomics students.
