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Social Cognition
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Social Cognition
From brains to culture

Fourth Edition
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November 2020 | 672 pages | SAGE Publications Ltd

The social world is complicated and our minds are limited, so we take shortcuts. We have to make quick decisions – this person is dangerous, this one is not. The shortcuts we take mostly work well enough, because, after all, we survive. But some are deeply unjust, including racial or social class categories or other unfair stereotypes.

This book will help your students understand how these shortcuts work, why they exist, and how they are changing. 

There are examples in each chapter which
* Show applications in the real world to help with their understanding
* Highlight significant pieces of research to help them demonstrate knowledge of a wide range of sources
* Explain researching in social cognition to improve their skills and give ideas for their own research.

Visit study.sagepub.com/fiskeandtaylor4e for more.

 
Chapter 1: Introduction
 
Part 1: Basic Concepts in Social Cognition
 
Chapter 2: Dual Modes in Social Cognition
 
Chapter 3: Attention and Encoding
 
Chapter 4: Representation in Memory
 
Part 2: Understanding Individual Selves and Others
 
Chapter 5: Self in Social Cognition
 
Chapter 6: Attribution Processes
 
Chapter 7: Heuristics and Shortcuts: Efficiency in Inference and Decision Making
 
Chapter 8: Accuracy and Efficiency in Social Inference
 
Part 3: Making Sense of Society
 
Chapter 9: Cognitive Structures of Attitudes
 
Chapter 10: Cognitive Processing of Attitudes
 
Chapter 11: Stereotyping: Cognition and Bias
 
Chapter 12: Prejudice: Interplay of Cognitive and Affective Biases
 
Part 4: Beyond Cognition: Affect and Behavior
 
Chapter 13: From Social Cognition to Affect
 
Chapter 14: From Affect to Social Cognition
 
Chapter 15: Behavior and Cognition

Supplements

Click for online resources
https://study.sagepub.com/fiskeandtaylor4e 

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