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The SAGE Handbook of Survey Methodology
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The SAGE Handbook of Survey Methodology

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July 2016 | 740 pages | SAGE Publications Ltd
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Survey Methodology is becoming a more structured field of research, deserving of more and more academic attention. The SAGE Handbook of Survey Methodology explores both the increasingly scientific endeavour of surveys and their growing complexity, as different data collection modes and information sources are combined.

The handbook takes a global approach, with a team of international experts looking at local and national specificities, as well as problems of cross-national, comparative survey research. The chapters are organized into seven major sections, each of which represents a stage in the survey life-cycle:

  • Surveys and Societies
  • Planning a Survey
  • Measurement
  • Sampling
  • Data Collection
  • Preparing Data for Use
  • Assessing and Improving Data Quality

The SAGE Handbook of Survey Methodology is a landmark and essential tool for any scholar within the social sciences.  

 
Part I: Basic Principles
Yang-chih Fu, Dominique Joye, Tom W. Smith and Christof Wolf
1. Introduction
Tom W. Smith
2. Survey standards
Lars E. Lyberg and Herbert F. Weisberg
3. Total survey error: a paradigm for survey methodology
Timothy P. Johnson and Michael Braun
4. Challenges of comparative survey research
 
Part II: Surveys and Societies
Claire Durand
5. Surveys and society
Geert Loosveldt and Dominique Joye
6. Defining and assessing survey climate
Kathy Joe, Finn Raben and Adam Phillips
7. The Ethical issues of survey and market research
Kathleen A. Frankovic
8. Observations on the historical development of polling
 
Part III: Planning a Survey
Ben Jann and Thomas Hinz
9. Research question and designs for survey research
Paul P. Biemer
10. Total survey error paradigm: : Theory and Practice
Edith de Leeuw and Jernej Berzelak
11. Survey mode or survey modes?
Beth-Ellen Pennell and Kristen Cibelli-Hibben
12. Surveying in multi-cultural and multi-national contexts
Zeina N. Mneimneh, Beth-Ellen Pennell, Jennifer Kelley and Kristen Cibelli-Hibben
13. Surveys in societies in turmoil
 
Part IV: Measurement
Jaak Billiet
14. What does Measurement Mean in a Survey Context?
Kristen Miller and Gordon B. Willis
15. Cognitive models of answering processes
Jolene D. Smyth
16. Designing questions and questionnaires
Melanie Revilla, Diana Zavala-Rojas and Willem Saris
17. Creating a good question: how to use cumulative experience
Don A. Dillman and Michelle L. Edwards
18. Designing a mixed-mode survey
Dorothée Behr and Kuniaki Shishido
19. The Translation of Measurement Instruments for Cross-cultural Surveys
Silke Schneider, Dominique Joye and Christof Wolf
20. When Translation is not Enough: Background Variables in Comparative Surveys
 
Part V: Sampling
Yves Tillé and Alina Matei
21. Basics of sampling for survey research
Vasja Vehovar, Vera Toepoel and Stephanie Steinmetz
22. Nonprobability sampling
Siegfried Gabler and Sabine Häder
23. Special challenges of sampling for comparative surveys
 
Part VI: Data Collection
Gordon B. Willis
24. Questionnaire pretesting
Annelies G. Blom
25. Survey fieldwork
François Laflamme and James Wagner
26. Responsive and adaptive designs
Ineke A. L. Stoop
27. Unit nonresponse
Michèle Ernst Stähli and Dominique Joye
28. Incentives as a possible measure to increase response rates
 
Part VII: Preparing Data for Use
Mary Vardigan, Peter Granda and Lynette Hoelter
29. Documenting Survey Data Across the Life Cycle
Pierre Lavallée and Jean-François Beaumont
30. Weighting: principles and practicalities
Stephanie Eckman and Brady T. West
31. Analysis of data from stratified and clustered surveys
Heike Wirth
32. Analytical Potential Versus Data Confidentiality – Finding the Optimal Balance
Christof Wolf, Silke L. Schneider, Dorothée Behr and Dominique Joye
33. Harmonizing Survey Questions Between Cultures and Over Time
 
Part VIII: Assessing and Improving Data Quality
Duane F. Alwin
34. Survey data quality and measurement precision
Jelke Bethlehem and Barry Schouten
35. Nonresponse error: detection and correction
Caroline Roberts
36. Response styles in surveys: understanding their causes and mitigating their impact
Martin Spiess
37. Dealing with missing values
Victor Thiessen and Jörg Blasius
38. Another Look at Survey Data Quality
Jan Cieciuch, Eldad Davidov, Peter Schmidt and René Algesheimer
39. Assessment of cross-cultural comparability
 
Part IX: Further Issues
Lynette Hoelter, Amy Pienta and Jared Lyle
40. Data preservation, secondary analysis, and replication: learning from existing data
Rainer Schnell
41. Record linkage
Jessica Fortin-Rittberger, David Howell, Stephen Quinlan and Bojan Todosijevic
42. Supplementing cross-national surveys with contextual data
Tom W. Smith and Yang-chih Fu
43. The Globalization of surveys

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